Home Fashion Labels Dior – the Fashion house of Fragrance

Dior – the Fashion house of Fragrance

Dior“A woman's perfume tells more about her than her handwriting”, was quoted by Christian Dior, creator of the brand Dior that symbolises Fashion, Beauty, Style and Fragrance. Dior was one of the first known Fashion houses of the world. It still is the best and acclaimed Fragrance brand of the world.

Christian Dior started off his career and the Dior brand in 1947.He came with the first line of clothing called the ‘New Look’ which was indeed meant to be an innovative and fresh look for women. The same year, he launched a new company Parfum Dior and came with ‘Miss Dior’, their first perfume which was named after his sister Catherine Dior. After the untimely death of Christian Dior in 1957, Yves Saint-Laurent became the heir. By then Christian Dior had successfully established the brand in many cities across the globe.

Through the years, they had introduced many other fragrances for women like the Diorama, Diorissimo, Diorling and many such. They presented their first male perfume Eau Savage, also the first of their Eau Savage collection. They have nearly 8 collections of perfumes:

1. Miss Dior for women has a total of eleven different perfumes introduced till now.

2. Poison is their most famous collection and has 11 types of fragrances.

3. Les Creations de Monsieur Dior is their latest collection started in 2009 with 8 different fragrances.

4. J’Adore is their most varied collection with 14 variations.

5. The Fahrenheit collection has around 8 types.

6. Then there is the Addict collection with again 11 different perfumes.

7. A few other are Homme and Passage They have introduced a total of 122 perfumes till date, each different from the other. They create mesmerizing blends of varied fragrances found in nature. They use flowers like lily, magnolia, rose, jasmine and many more. They have also tried many wild and rare flowers and herbs like the African orchid, amaranth wood, sandalwood, amber and musk. Some fragrances are such that even a botanist must have never heard of.

They have maintained to be a fashion house for more than half a century now but they remain to be the inventors and rulers of the Fragrance industries.